Vinted Users Express Displeasure Regarding Sizing Modifications

Shoppers are voicing their frustration after an update resulted in listings displaying inaccurate size information.

The popular resale platform has altered its measurement guidelines for women's and children's clothes but did not contact all shoppers about the modification.

Digital Channels Reaction

Numerous buyers and vendors are posting online saying Vinted listings now show an altered size classification compared to what was initially listed as a result of the reclassification.

The company said the new system was more in line with other platforms.

The platform has recommended to review their products and update the measurements by hand where appropriate, which has left users frustrated.

Measurement Approach Updates

Before the change, the sizing featured numerical and alphabetical indicators, like S/8 or M/10.

The updated approach includes a letter and a range for example S/UK 8-10.

With some products, the sizing has been recategorised - for example a size L was formerly size 12 but currently displays as UK 16-18.

User Accounts

One content creator, who creates plus-size fashion videos, said the change "makes both selling and buying harder".

"Not many brands say XL is a 20-22," which is what Vinted now does.

Stephanie Gallen, based in Glasgow, explained products she uploaded featuring size 14 markings were displaying on the service as larger sizing 20-22.

"If buyers measuring 20-22 acquire them they may become frustrated," she explained.

Manual Updates

Charlotte Lunn, located in England, said she had been left angered by the change as she had to manually change the sizing for "all her products".

"For me this is particularly frustrating, since I have chronic health issues and selling on Vinted has been paramount after experiencing income reduction," she stated.

Platform Context

The platform boasts over 100 million shoppers, with 18 million British users.

It has emerged as a preferred choice versus similar marketplaces including eBay and Depop.

This represents another occasion that an unexpected update to the app has proved unpopular: earlier, the platform withdrew an update to its shipping options due to shopper criticism.

Roger Smith
Roger Smith

Marketing strategist with over a decade of experience in digital growth and brand development.